America’s
Best Tailgate

Guy Fieri’s Big Game Sunday Tailgate heads to the Bay Area Sunday, February 8th, 2026 at Cow Palace from 11:30am - 3:30pm!

REGISTER FOR FREE TICKETS
BUY TICKETS
Man with bleached blonde hair, beard, and tattoos wearing a black t-shirt, a large silver chain with a pendant, a watch, and a ring, crossing his arms.
Bright neon sign with multiple directional arrows advertising pop-up restaurants, drinks, and live music.

TUCKER WETMORE

✦

LOUD LUXURY

✦

TUCKER WETMORE ✦ LOUD LUXURY ✦

  • Orange and yellow sign shaped like a piece of bread with the word "FREE" in large yellow letters.

    Free General Admission

    Get access to the big tailgate for FREE plus tons of FREE food samples. Register below!

    Register Now
  • A yellow price tag showing a price of $49.99+ in large red font.

    Taste of Flavortown

    Get guaranteed access to the event, two delicious tasting experiences from Guy Fieri restaurant concepts, and priority entry entry into the festival

    Buy Now
  • Yellow irregular shape with red text displaying a price of over 199.99 dollars.

    VIP Tickets

    All you can eat + 4-Hour open bar experience, plus access to the VIP Lounge with comfortable seating, dedicated entry and premium restrooms

    Buy Now
  • Price tag showing $999.99 plus in yellow font on red background

    Guy's Platinum VIP Tickets

    Roll like a rockstar on gameday with Guy’s Platinum VIP - an all inclusive dining & bar experience!

    Buy Now
A man wearing black gloves and sunglasses is lifting a trash can filled with nachos and cheese onto a pile of nachos on the table. Four people, including a man with white hair, are watching and reacting; one man is holding a microphone labeled 'ET' and appears to be interviewing. The scene is outdoors with green banners and a city skyline in the background.
A colorful sign with bright lights advertising pop-up restaurants, drinks, live music, and a lively atmosphere.
Yellow oval sticker with black dotted border and bold text that reads 'Tons of free food included!'

Part Food Festival

Feast on epic eats straight from Dinners, Drive-Ins, and Dives, Guy Fieri’s one-of-a-kind culinary creations, plus tons of FREE food offerings from our partners, paired with amazing cocktails, beers, and beverages

Learn more
Poster of a music event featuring three male performers in front of a large outdoor festival crowd, with signs reading 'Loud Luxury' and 'Tucker Wetmore'.

Part Music Festival

Get ready for live performances from country music superstar Tucker Wetmore, along with high-energy tailgate vibes with Loud Luxury!

The Music
A girl playing a football throwing game at a fair, with a Papa John's pizza advertisement in the background and a climbing wall in the foreground.
Bright marquee sign with arrows advertising a free tailgate for over 10,000 fans.

America’s biggest tailgate

Big Game Weekend’s most fun event combines music, food, games, and family-friendly fun to the Bay Area at Cow Palace!

The Experience

You must register for a free ticket for this event

✱

You must register for a free ticket for this event

✱

You must register for a free ticket for this event ✱ You must register for a free ticket for this event ✱

free ticket sign up

Guy’s Flavortown Tailgate is open to all ages. Children under the age of 13 do not need a ticket to enter. Guests do not need a Super Bowl Game Ticket to attend Guy’s Flavortown Tailgate.

Please note that free tickets are not guaranteed. If you're selected to receive a ticket, you'll receive a confirmation email with redemption instructions on or before February 4th.

Prefer to guarantee your ticket? Secure your spot now by purchasing tickets here.

2025 Recap Video

2025 Recap Video

2025 Recap Video

2025 Recap Video

2025 Recap Video

2025 Recap Video

Carnival Cruise Line’s
Big Game GiveawaY

Enter for a chance to win big for Big Game Weekend

Enter Now
  • Two football fans, a woman and a man, wearing red and white San Francisco 49ers gear, eating fried chicken at an outdoor event, with a sign reading 'Bay Fieri's AutoTown' in the background.
  • Text on a dark maroon background reading "America's Largest Tailgate" in bold yellow letters.
  • A boy jumping in the air and reaching to catch a football on a stage at an outdoor event with lots of people, palm trees, and a hotel in the background.
  • Orange promotional card with bold yellow text that says, "TAKIN' YOU ON A TRIP TO FLAVOR TOWN."
  • A man with bleached hair, sunglasses, and multiple gold chains is speaking into a microphone while holding a cigar in his left hand.
  • Red background with bold black text that reads "Big Game Weekend's Most Fun Event."

Our Partners

SpotOn logo with a black circle and the company name in black text on a beige background.
Velveeta logo in red script font on a beige background.
Bota Box logo on a light background
Bud Light logo with blue text inside a rectangular border against a cream background.
Sabra logo with orange sun design and red text on a beige background.
PENDLETON WHISKEY logo with a red figure riding a bucking horse on a beige background.
Carnival logo with red, white, and blue colors on a beige background.
King's Hawaiian logo in orange text on a light background.
Hellmann's logo with blue background and white text and bow, established 1913.
The Verizon logo in red text with a yellow accent on the 'v' on a light beige background.
Logo for Guy Fieri's Flavortown Sauces with stylized black and yellow text on a beige background.
Beatbox logo with colorful text and a tagline 'The Original Party Punch' underneath.
Sunto Tequila logo with stylized text and an agave plant illustration.